Rootine London
the premier destination for high – end hair and beauty services

From the moment you step into our salon, you’ll be surrounded by an inviting atmosphere that’s as comfortable as it is stylish. We offer a range of indulgent beauty services, from expert hair styling and cutting to nail treatments and more, all provided by our team of highly trained and experienced professionals.
You can trust in the expertise of our talented team, with years of experience and a commitment to excellence that ensures you’ll always receive the highest quality service. Whether you’re looking for a stunning new haircut, a bold new hair colour, or a luxurious treatment, our team will work their magic to help you achieve your beauty goals.
And because we understand that our clients lead busy lives, we’ve made it our mission to make your salon experience as convenient and stress-free as possible. From flexible appointments to a calm Chelsea setting, every aspect of our salon is designed to help you relax
We open before your morning meeting and stay open for your dinner date.
Sit back and relax.
Come catch a breath of Rootine
Rootine's Team

Emre Ozmen
Founder, Director & Lead Colour Specialist
Hairdressing has been part of Emre’s life since the age of 14, when he began his career in 2009. His passion quickly developed into a profession, leading him to train in established salons in Istanbul before continuing his career in London, where he refined his craft and built a loyal clientele.
Throughout his career, Emre has completed advanced education with internationally recognised professional brands, including L’Oréal Professionnel, Wella Professionals and Aveda. His expertise spans precision cutting and advanced colour work, with every service carefully tailored to the client’s features, skin tone, hair type and lifestyle.
After founding Emre Ozmen Hair & Nail Studio in 2022, Emre went on to create Rootine London—a new chapter bringing together an experienced team of professionals in a beautifully designed Chelsea salon, united by high standards and exceptional client care.
Today, Emre is best known for balayage, highlights, blonde transformations, colour correction and signature haircuts. His approach begins with an in-depth consultation and focuses on creating refined, personalised results while protecting the health and integrity of the hair.
His philosophy is simple: beautiful hair should look effortless, feel healthy and be created with honesty, precision and attention to detail.

Amir
Cutting, Styling and Extensions Specialist
Amir has been in the industry since 2005, working in high-end salons in Rome, Milan, and London. Throughout his career, he has collaborated with several hair & make-up agencies for catwalks and editorials. Amir's specialities include hair styling, cutting, extension application and creating hair-ups. As a dedicated professional, he is always looking for new ways to expand his skillset and provide clients with the best possible salon experience. Amir's passion for hairdressing drives him to continually refine his techniques and stay ahead of the latest trends in the industry.

Kadir
Creative Colour & Cutting Specialist
With over 20 years of professional experience, Kadir is highly skilled in bespoke colour services, including balayage, highlights and full colour, creating refined results tailored to each client’s complexion, hair texture and personal style. He is equally recognised for his advanced cutting techniques, from precision short haircuts to seamless layers and complete restyles, with exceptional attention to detail throughout every service.

Marta
Colour, Haircut & Styling Specialist
Marta has many years of experience and a loyal client base built through consistently beautiful results and a genuine passion for hair. She is known for creating seamless highlights and balayage, alongside precision haircuts, signature blow-dries and polished styling.
Every look is carefully tailored to the client, with a focus on flattering, wearable results. Marta’s warm personality and positive energy create a relaxed, welcoming atmosphere, making every appointment as enjoyable as the finished result.

Ida
Senior Stylist
With many years of experience in the industry, Ida is a skilled Senior Stylist with a passion for creating effortlessly beautiful, personalised looks. Specialising in balayage, highlights, precision haircuts and styling, she combines technical expertise with a thoughtful approach to every client, creating results that complement each individual’s style and features.
